What's the point of a professional branding photography session when you can take a snapshot yourself using the up-to-date technology in your mobile phone? You can always argue that your phone camera can take lovely shots. …
The challenge with mastering public speaking and communication, in general, is that people don't spend time practicing it. And what adds to the struggle is the element of fear. However, there will always be that fear. Even w…
People make the mistake of focusing more on the visual part of branding before even considering audio. Part of the reason may be the challenge of finding what sound matches the visuals. While visuals, such as logo and colou…
When you overlook clothing in your business makeup, you miss out on a crucial component of your personal brand. You can leave the wrong impression if you ignore your wardrobe. Among other things, dressing well can create a …
Perfecting everything before getting out there is a common dilemma getting in the way of many aspects of marketing and managing your real estate investing business. Podcasting is no exception. The chances are, the more you d…
There is a lot more to websites than thinking you can create one as a combination of what you want and blending what you see in others. The same goes for logos. People make the mistake of making them complicated and expensiv…
Many don't realize that aside from shoving their logos and company names into people's faces, they're giving products that are likely to be kept in drawers or, worse, end up in the trash. Giving promotional items that are n…
Often real estate investors make the mistake of employing marketing efforts before even developing their brand. What happens is that you end up only creating misinformation about what your brand truly represents. People en…
Funding on your own for the first few real estate deals might work. But what about the deals after that? One challenge for many newbie real estate investors is raising money to fund deals one after another. Add to that is th…
More than just mentioning and enumerating your values and what you do, it’s sharing those moments of how you displayed them in your dealings with clients and even any other person you encounter that makes you connect with pe…
Doing what everyone else does won't put you at a competitive advantage. And in a sea of sameness where there are hundreds of others that offer the same service at the same price, your brand won't stand a chance of getting …
Why you've got to check out this episode: Find out the critical steps you can do to strengthen your brand foundation Discover the two personal branding assessment tools that help you choose the language to use when communic…
I'd like you to stop listening to the BUT, what I'd like you to do instead is listen to a new podcast. At the end of last year, I reviewed all the podcasts that had been published since the podcast launched in March of 2021…
Why you've got to check out this episode: Learn how to find freedom in building a predictable real estate investing business that consistently earns even when you step away from it Find out the essential steps you need to k…
