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The challenge with mastering public speaking and communication, in general, is that people don't spend time practicing it. And what adds to the struggle is the element of fear. However, there will always be that fear. Even with seasoned speakers,...
The challenge with mastering public speaking and communication, in general, is that people don't spend time practicing it. And what adds to the struggle is the element of fear.
However, there will always be that fear. Even with seasoned speakers, that's something that never goes away.
Yet, how do you learn to deal with it, work it out to your audience's advantage, making sure your brand message cuts through to them?
Why you've got to check out this episode:
3 Rs Read Resource Reflect
Read / Listen:
Resource:
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Reflect:
"The goal is not to live forever. But rather create something that will." - Scott Harrison
"Why are we wasting time reading books? The best way to speak coincidentally is to speak." - Brenden Kumarasamy
In this episode, Brenden shares valuable tips, tactics, ideas, and insights that will help you masterfully juggle all the balls of communication techniques for your personal brand. And that includes in-person and online presentations, helping you increase your conversion rates and getting you 95% ahead of your competition.
Brenden Kumarasamy is the founder of MasterTalk. He coaches ambitious executives & entrepreneurs to become top 1% communicators in their industry. He also has a popular YouTube channel called MasterTalk, with the goal of providing free access to communication tools for everyone in the world.
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Topics Covered:
03:09 - Differentiating a good versus an average speaker
04:29 - The two essential pieces to a successful presentation when raising capital as real estate investors
06:07 - Why keep a burning desire within you to keep practicing your communication skills as a real estate investor and what it would cost you if you don't pre-plan your actions?
07:20 - Practicing the right thing the right way
08:55 - Recommendations in doing the question drill and with whom you should be doing that
12:25 - Tips on how you can work out your messaging in every presentation
16:22 - Shaking off the fear of public speaking
21:44 - What makes you show up every time, even with fear around you?
23:11 - Making sure your message lands with the right people
25:33 - Taking a proactive approach to the worst scenario to ensure a successful presentation
27:36 - Recreating virtually that energy-filled interaction of in-person presentation
30:49 - The essential point about content in your presentation
33:22 - What point are people missing out when it comes to their personal brand communication?
35:22 - Brenden's favorite brand that puts a premium on output
35:55 - What his thoughts are on the use of profanity
37:46 - Learning more from the non-profit space with this book that he recommends
39:25 - Tools he loves using
41:13 - A quote that completely changed his life
Key Takeaways:
"Forget about the presentation, just master that one thing, then go to the random word exercise. And don't leave that exercise until you've done it 100 times. So it's about practicing the right thing with the right energy so that momentum builds up really quickly in our communication skills." - Brenden Kumarasamy
"I would say my number one recommendation is to find people in your network that want to do the question drill with you. And then if you don't want to waste your time doing that, then go for a coach." - Brenden Kumarasamy
"This can be really intimidating for people who are just getting started with their communication, even if they're a seasoned veteran or already sold multiple deals. What I would encourage people to think about is, one ball at a time. Which ball are we picking up? What's the next ball until all are mastered." - Brenden Kumarasamy
"There's always a level that we're fearful of, whether it's in real estate investing or whether it's in communication. The goal is not to remove the fear. The goal is to make sure that when your method and your fear meet in the middle of that boxing match, your message wins the match. And to make your message so important that it knocks out the fear." - Brenden Kumarasamy
"When you're practicing content, be sure you're doing a lot of the technique pieces so you can present that deck in an inspiring effect." - Brenden Kumarasamy
"Most of us in this industry don't spend enough time realizing the importance of communication, like period." - Brenden Kumarasamy
